Onhold Studio Blog

Read the latest articles from the team at Onhold Studio.

All Marketing Customer Service On Hold Audio Branding Company Updates
SMART Marketing

What is SMART Marketing?

A SMART marketing plan is a framework for measuring the success of your marketing efforts. But SMART doesn’t just have to be for marketing, it can be for any goal you set yourself. SMART stands for Specific, Measurable, Attainable, Realistic, Timely. Whilst creating SMART goals can make your job a lot easier, one of the hardest things about setting the…
Recording Studio

5 On-Hold Message Script Tips

An On-hold message are a great way to convey important company news and updates to your callers. Statistics show that people don’t want to listen to silence or a generic message saying, “Your call is important to us”. So why not fill this dead airtime with messages that provide helpful information. Add value and be brief if you can, without…
Customer Retention

10 Reasons Why Your Customers May Not Be Coming Back

One of the many reasons could be that you took your loyal customers for granted or haven’t offered them what they want. There's no need to stress though, it is a very natural thing that happens with almost every business. Let’s take a look at 10 reasons why customers leave and never come back.
A studio microphone with a pop filter in front, set against a blurred background showing a computer screen with audio editing software used by an on-hold provider.

Switching Your On Hold Provider

Are you concerned that switching on hold providers would be a time-consuming and complicated process? When you know how, it's quick and simple.
A hand holds a mobile phone displaying a yellow smiley face on a blue screen against a blue background.

Three Ways to Improve Customer Experience

In the eyes of the client, your workers are the embodiment of your company. They put a face to the name and represent it through their ability to manage the clients’ queries. Read our article on three ways to improve your customers experience.
A circular infographic illustrates that 75% of callers left on hold in silence hang up within 60 seconds. To enhance retention, a green and purple outer ring vividly represents this crucial statistic.

Increase Your Retention, Put Your Callers On Hold

Increase your caller retention by putting your callers on hold. 75% of business callers will hang up within 60 seconds if they're subjected to silence. Statistically, 85% of callers prefer on hold messages to dead silence or beeps.
A person sits on a train, wearing headphones and looking at a smartphone, likely attuned to some on-hold marketing trend. Dressed in a grey hoodie and ripped jeans, they seem lost in their own digital world amidst the bustling commute.

What Do Your Callers Hear?

If your business has a phone system with a hold button and you are not leveraging what opportunities it could unleash for your customers, let’s discuss.
Purple and white bunting frames the words: Spring Bank Holiday Update: Have you sorted your plans for the Jubilee celebrations? nestled beneath the iconic 2022 Jubilee emblem.

Spring Bank Holiday Update

To celebrate the Queen’s Platinum Jubilee, we have a few Bank Holidays looming and we wanted to remind you to double-check your phone system settings to ensure they accurately represent your business hours.